Don’t Let Your Investment Go Uncovered: The Critical Insurance Considerations Every Kenosha County Business Owner Must Know Before Wrapping Their Fleet
When your business invests thousands of dollars in professional vehicle wraps to transform your fleet into mobile billboards, protecting that investment should be your top priority. Yet many Kenosha County business owners discover too late that their stunning new wraps aren’t covered when disaster strikes. Understanding how custom graphics affect your insurance coverage and claims process can save you from costly surprises and keep your business rolling.
Why Vehicle Wraps Require Special Insurance Attention
Vehicle wraps can be covered by insurance, but only if you declare them and add custom equipment coverage. Insurance carriers address vinyl vehicle graphics differently, so talk with your insurance agent to understand what your plan covers. The key issue is that standard policies typically do not include coverage for modifications like wraps.
High-quality, professionally installed wraps can cost thousands of dollars, and this cost needs to be considered in your insurance policy. The more valuable the wrap, the more important it is to have it insured. For Kenosha County businesses investing in professional Car Wraps Kenosha County, WI, this protection becomes even more critical given Wisconsin’s harsh seasonal conditions.
Wisconsin-Specific Considerations for Wrapped Vehicles
Wisconsin’s challenging climate presents unique risks for vehicle wraps. Wisconsin’s seasons can be tough on vehicles, and your wrap is no exception. Winter road salt, summer sun – they can all take a toll. When you talk to your insurance agent, discuss coverage that takes the state’s seasonal challenges into account. This way, you’re covered for any wrap-related repairs or replacements.
Don’t keep your wrap a secret from your insurer. It’s crucial to disclose any modifications to your vehicle, and yes, a wrap counts. Some insurers might adjust your premium based on the wrap, especially if it significantly alters the vehicle’s appearance or value. Transparency is key to avoid any issues if you need to file a claim.
Essential Steps for Proper Coverage
To ensure your wrapped vehicles are properly protected, follow these critical steps:
- Declare the wrap immediately: When purchasing a vinyl wrap for a company vehicle, we recommend declaring it with your insurance company. If you don’t inform your insurer about the wrap, you risk losing coverage in the event of an accident.
- Document everything: Keep dated invoices, material specs (brand/film type), and high-res photos. It speeds claims and helps prove value. Once your vehicle is wrapped, take photographs of the car, and keep the photos in a safe place with the original invoice. You may also want to provide a copy of the photos to your insurance company so they can be used for a pre-repair estimate, if it occurs.
- Use professional installation: Insurance companies may be more willing to cover a professionally installed wrap versus a DIY job. A professional installation typically comes with warranties and higher standards of work, which can affect your coverage.
Understanding the Claims Process
Filing a claim with a wrapped vehicle can become more complex than with a standard paint finish. When your wrapped vehicle is damaged in an accident: The insurer must decide whether to repair the wrap, replace sections, or pay for a full rewrap. If the paint beneath is also damaged, both repairs may need to be coordinated. Repairs can take longer since not all repair shops handle vinyl wrap restoration.
When a wrapped commercial vehicle is in an accident, repairs to the car itself should be done by an auto repair shop and vehicle graphics should only be fixed by vinyl wrap professionals. If you need to repair a wrap on a commercial vehicle, we highly recommend going to the vinyl graphics company that originally wrapped your vehicle. This will make it easier to match the design and color of the original wrap.
Commercial vs. Personal Vehicle Considerations
Business vehicles face different insurance requirements than personal vehicles. For businesses, wraps are often used as moving billboards. Commercial insurance policies typically treat wraps as company assets. Advertising Investment: A damaged wrap with company branding may require a full rewrap to maintain consistency. Fleet Insurance: Companies with multiple wrapped vehicles often need higher policy limits.
If you use your wrapped vehicle for business purposes—whether as a mobile billboard or for deliveries—any downtime due to damage can impact your revenue. Car wrap insurance keeps your business running smoothly by minimizing disruptions. Whether it’s a minor scratch or a major collision, timely repairs ensure you’re back on the road, promoting your brand or delivering goods.
Working with Experienced Professionals
When investing in vehicle wraps for your Kenosha County business, partnering with experienced professionals makes a significant difference in both quality and insurance considerations. Companies like Road Rage Designs, established in 1992 and serving businesses across Illinois and Wisconsin, understand these complexities. Their team includes 3M- and PDAA-certified installers who provide the professional installation and documentation that insurance companies prefer.
With over 30 years of industry experience, they recognize that vehicle wraps are more than just graphics—they’re business investments that require proper protection. Their comprehensive approach includes working with clients to ensure proper documentation for insurance purposes, using premium materials that insurance companies recognize, and providing the professional installation warranties that can affect coverage decisions.
Key Takeaways for Kenosha County Business Owners
Don’t let a lack of proper insurance coverage turn your marketing investment into a financial liability. Vehicle wraps add personality, protection, and branding potential, but they also introduce new considerations for insurance and claims. By informing your insurer, keeping proper documentation, and understanding how wraps affect coverage, you can protect both your investment and your peace of mind.
Remember that many companies opt out of insuring their vehicle graphics as it can possibly increase insurance rates, but a vinyl wrap covered by insurance has the potential to be replaced by the insurance company. The small additional premium cost is minimal compared to the thousands you could lose if your wraps are damaged and not covered.
Before you wrap your next vehicle, contact your insurance agent, gather your documentation, and ensure your mobile marketing investment is properly protected. Your future self—and your bottom line—will thank you.